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  1. JJXX x influencers

Model Céline Bethmann collaborates with the new international fashion brand, JJXX

The German model, influencer and previous winner of Germany’s Next Topmodel, Céline Bethmann, is working on a campaign for the new fashion brand for girls, JJXX. Céline Bethmann (@celinebethmann) is one of the most popular influencers in Berlin. Having over 300.000 followers on Instagram, she has created her own universe where she inspires people all over the world by posting about fashion, modeling, traveling and life. “I really like the vibe that JJXX has. It’s cool and laid back and combines comfortability with high fashion and jeans which is something I really like a lot!” says Céline Bethmann.

Dress the way you feel

Céline Bethmann won Germany’s Next Topmodel in 2017 and has been working as a model ever since. She is passionate about fashion and gets inspiration from traveling, social media and the people she sees on the streets. “I usually wear black and neutral colours, but I really love colourful outfits. I find it inspiring to see how JJXX is designing clothes in strong colours and how they combine them,” says Céline Bethmann.

Timeless fashion

JJXX is the newest member of the JACK & JONES family. For over 30 years JACK & JONES has been all about the guys and the brotherhood, they have created. But now it’s time for more, it’s time for the girls. That’s why they have created JJXX – a denim brand for young women that celebrates life, good vibes, confidence and friendships. JJXX is a part of the well-known BESTSELLER concern and is launching its first collections in September 2021.

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